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Marketing 4.0 

der Leitfaden für das Marketing der Zukunft  Campus digitale Bibliothek;Business 2017
Kotler, Philip ; Pyka, Petra ; Kartajaya, Hermawan. , [2017]
Link: http://www.content-select.com/index.php?id=bib_view&ea..
Exemplar:  TB BHV: wir 590/446