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1 Ergebnisse
1
The causal relationship between store equity and loyalty
, In:
The journal of brand management
testing two alternative models in retailing
Gil Saura, Irene
;
Šerić, Maja
;
Ruiz-Molina, María Eugenia
.. (2017) 2 - p. 193-208
Exemplar:
Zentrale:E02
z bwl 485/143;
Zentrale:Magazin Zs
ff 3043
RT Journal Article T1 <Title>The causal relationship between store equity and loyalty</Title> : <SubTitle>testing two alternative models in retailing</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B89863110&Exemplar=1&LAN=DE A1 Gil Saura, Irene A1 Šerić, Maja A1 Ruiz-Molina, María Eugenia A1 Berenguer Contrí, Gloria YR 2017 JF The journal of brand management VO 24 IS 2 SP 193 OP 208 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=58968215* CN E02: z bwl 485/143 CN Magazin Zs: ff 3043 SF ELIB - SuUB Bremen
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