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Big data for loyalty program management in hypermarket:

, In: Proceedings of the 10th International Conference on E-Education, E-Business, E-Management and E-Learning,
Lee, Kuan-Yin ; Hsu, Yin-Chiech - p. 363-367 , 2019
Link: https://dl.acm.org/doi/10.1145/3306500.3306552