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Predictive modeling in automotive direct marketing : too..:

, In: Proceedings of the sixth ACM SIGKDD international conference on Knowledge discovery and data mining,
Gersten, Wendy ; Wirth, Rüdiger ; Arndt, Dirk - p. 398-406 , 2000
Link: https://dl.acm.org/doi/10.1145/347090.347174