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Examining the metonymic relation between a brand name and a..:
Fatima Azzahraa El Yamlahi
;
María Enriqueta Cortés de los Ríos
http://www.revistaiberica.org/index.php/iberica/article/view/570. , 2022
Link:
https://doi.org/10.17398/2340-2784.44.391
RT Journal T1
Examining the metonymic relation between a brand name and a product: A case study of Moroccan cosmetic brand names
UL https://suche.suub.uni-bremen.de/peid=base-ftdoajarticles:oai:doaj.org_article:b3f10b02f1174670a94e9286b2e446e7&Exemplar=1&LAN=DE A1 Fatima Azzahraa El Yamlahi A1 María Enriqueta Cortés de los Ríos PB Asociación Europea de Lenguas para Fines Específicos YR 2022 K1 cognitive semantics K1 metonymy K1 branding K1 cosmetics K1 multimodality K1 Language and Literature K1 P K1 Philology. Linguistics K1 P1-1091 JF http://www.revistaiberica.org/index.php/iberica/article/view/570 LK http://dx.doi.org/https://doi.org/10.17398/2340-2784.44.391 DO https://doi.org/10.17398/2340-2784.44.391 SF ELIB - SuUB Bremen
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