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1 Ergebnisse
1
Challenging Competition with CSR: Going Beyond the Marketin..:
Du Shuili
;
Sen Sankar
http://www.degruyter.com/view/j/gfkmir.2016.8.issue-1/gfkmir-2016-0003/gfkmir-2016-0003.xml?format=INT. , 2016
Link:
https://doi.org/10.1515/gfkmir-2016-0003
RT Journal T1 <Title>Challenging Competition with CSR: Going Beyond the Marketing Mix to Make a Difference</Title> UL https://suche.suub.uni-bremen.de/peid=base-ftdoajarticles:oai:doaj.org_article:b442fb7ddad14b5191ad5e3d24e0bd86&Exemplar=1&LAN=DE A1 Du Shuili A1 Sen Sankar PB Sciendo YR 2016 K1 CSR K1 Competitive Advantage K1 Differentiation K1 Relationship Marketing K1 Communication K1 Marketing. Distribution of products K1 HF5410-5417.5 JF http://www.degruyter.com/view/j/gfkmir.2016.8.issue-1/gfkmir-2016-0003/gfkmir-2016-0003.xml?format=INT LK http://dx.doi.org/https://doi.org/10.1515/gfkmir-2016-0003 DO https://doi.org/10.1515/gfkmir-2016-0003 SF ELIB - SuUB Bremen
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