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Factors influencing consumers' perception in the choice of ..:

Haque, A. K. M. Ahasanul ; Rahman, Sabbir ; Abd. Manaf, Noor Hazilah
http://irep.iium.edu.my/3950/1/Consumers%E2%80%99_perception__JMIJMR_2010_.pdf.  , 2010
Link: http://irep.iium.edu.my/3950/