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1 Ergebnisse
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La percepción de la publicidad interactiva en televisión: u..:
MARTORELL, Cristina
;
SERRA, Carolina
;
CASTELLANO, Pol
https://revistachasqui.org/index.php/chasqui/article/view/4687/3575. , 2023
Link:
https://revistachasqui.org/index.php/chasqui/article/v..
RT Journal T1
La percepción de la publicidad interactiva en televisión: un estudio exploratorio
UL https://suche.suub.uni-bremen.de/peid=base-ftjchasqui:oai:ojs.www.ciespal.org:article_4687&Exemplar=1&LAN=DE A1 MARTORELL, Cristina A1 SERRA, Carolina A1 CASTELLANO, Pol PB CIESPAL YR 2023 K1 publicidad K1 publicidad interactiva K1 Hbbtv K1 televisión conectada K1 formatos publicitarios K1 Publicidad televisada JF https://revistachasqui.org/index.php/chasqui/article/view/4687/3575 LK http://dx.doi.org/https://revistachasqui.org/index.php/chasqui/article/view/4687 DO https://revistachasqui.org/index.php/chasqui/article/view/4687 SF ELIB - SuUB Bremen
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