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1 Ergebnisse
1
A IMPORTÂNCIA DO APEGO À MARCA PARA O ENGAJAMENTO EM CAUSAS..:
Kamiya, Annaysa Salvador Muniz
;
Hernandez, José Mauro da Costa
;
Xavier, Agnne Karoline S
.
10.1590/s0034-759020180605. , 2018
Link:
http://www.scielo.br/scielo.php?script=sci_arttext&pid..
RT Journal T1
A IMPORTÂNCIA DO APEGO À MARCA PARA O ENGAJAMENTO EM CAUSAS DE RESPONSABILIDADE SOCIAL CORPORATIVA
UL https://suche.suub.uni-bremen.de/peid=base-ftjscielo:oai:scielo:S0034-75902018000600564&Exemplar=1&LAN=DE A1 Kamiya, Annaysa Salvador Muniz A1 Hernandez, José Mauro da Costa A1 Xavier, Agnne Karoline S A1 Ramos, Débora Beserra PB Fundação Getulio Vargas, Escola de Administração de Empresas de S.Paulo YR 2018 K1 Responsabilidade social corporativa K1 apego à marca K1 atitude em relação à causa K1 congruência marca-causa K1 experimento JF 10.1590/s0034-759020180605 LK http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0034-75902018000600564 DO http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0034-75902018000600564 SF ELIB - SuUB Bremen
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