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1 Ergebnisse
1
THE EFFECT OF CUSTOMER ENGAGEMENT IN SOCIAL MEDIA ON BRAND ..:
Tran Thi Kim Phuong
;
Le Binh Ky Duyen
;
Doan Thi Hoai Thanh
..
https://jshe.ued.udn.vn/index.php/jshe/article/view/1089/884. , 2022
Link:
https://jshe.ued.udn.vn/index.php/jshe/article/view/10..
RT Journal T1
THE EFFECT OF CUSTOMER ENGAGEMENT IN SOCIAL MEDIA ON BRAND EXPERIENCE AND SATISFACTION: EVIDENCE FROM DOMESTIC TOURISTS OF THE HOSPITALITY INDUSTRY IN VIETNAM ; ẢNH HƯỞNG CỦA HÀNH VI GẮN KẾT THƯƠNG HIỆU QUA TRUYỀN THÔNG MẠNG XÃ HỘI ÐẾN TRẢI NGHIỆM THƯƠNG HIỆU VÀ SỰ HÀI LÒNG: TRƯỜNG HỢP KHÁCH DU LỊCH NỘI ĐỊA CỦA NGÀNH LƯU TRÚ VIỆT NAM
UL https://suche.suub.uni-bremen.de/peid=base-ftjshe:oai:jshe.jshe.ued.udn.vn:article_1089&Exemplar=1&LAN=DE A1 Tran Thi Kim Phuong A1 Le Binh Ky Duyen A1 Doan Thi Hoai Thanh A1 Nguyen Ky Vien A1 Lam Minh Quan PB The University of Danang - University of Science and Education (UD-UED) YR 2022 K1 Customer engagement in social media K1 brand experience K1 customer satisfaction K1 gender K1 hospitality industry K1 Vietnam JF https://jshe.ued.udn.vn/index.php/jshe/article/view/1089/884 LK http://dx.doi.org/https://jshe.ued.udn.vn/index.php/jshe/article/view/1089 DO https://jshe.ued.udn.vn/index.php/jshe/article/view/1089 SF ELIB - SuUB Bremen
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