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1 Ergebnisse
1
Customer satisfaction, loyalty behaviors, and firm financia..:
Mittal, Vikas
;
Han, Kyuhong
;
Frennea, Carly
...
Mittal, Vikas, Han, Kyuhong, Frennea, Carly, et al. "Customer satisfaction, loyalty behaviors, and firm financial performance: what 40 years of research tells us." Marketing Letters, 34, no. 2 (2023) Springer Nature: 171-187. https://doi.org/10.1007/s11002-023-09671-w.. , 2023
Link:
https://hdl.handle.net/1911/115012
RT Journal T1
Customer satisfaction, loyalty behaviors, and firm financial performance: what 40 years of research tells us
UL https://suche.suub.uni-bremen.de/peid=base-ftriceuniv:oai:scholarship.rice.edu:1911_115012&Exemplar=1&LAN=DE A1 Mittal, Vikas A1 Han, Kyuhong A1 Frennea, Carly A1 Blut, Markus A1 Shaik, Muzeeb A1 Bosukonda, Narendra A1 Sridhar, Shrihari PB Springer Nature YR 2023 JF Mittal, Vikas, Han, Kyuhong, Frennea, Carly, et al. "Customer satisfaction, loyalty behaviors, and firm financial performance: what 40 years of research tells us." Marketing Letters, 34, no. 2 (2023) Springer Nature: 171-187. https://doi.org/10.1007/s11002-023-09671-w. LK http://dx.doi.org/https://hdl.handle.net/1911/115012 DO https://hdl.handle.net/1911/115012 SF ELIB - SuUB Bremen
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