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Augmented reality in retail : an analysis of this immersive..:
Francesca, Serravalle
http://www.theses.fr/2020LYSE3048/document. , 2020
Link:
http://www.theses.fr/2020LYSE3048/document
RT Journal T1
Augmented reality in retail : an analysis of this immersive technology through consumers' and retailers' perception ; La réalité augmentée dans le commerce de détail : une analyse de cette technologie immersive à travers la perception des consommateurs et des distributeurs ; La realtà aumentata nel retail : un'analisi di questa tecnologia immersiva attraverso la percezione dei consumatori e dei rivenditori
UL https://suche.suub.uni-bremen.de/peid=base-ftstarfr:2020LYSE3048&Exemplar=1&LAN=DE A1 Francesca, Serravalle YR 2020 K1 Réalité augmentée K1 Implication du produit K1 Comportement du consommateur K1 Perception K1 Omnicanal K1 Commerce de détail K1 Augmented Reality K1 Product Involvement K1 Consumer Behaviour K1 Omni-Channel K1 Retailing K1 Realtà aumentata K1 Coinvolgimento nel prodotto K1 Comportamento del consumatore K1 Percezione K1 Omnicanalità JF http://www.theses.fr/2020LYSE3048/document LK http://www.theses.fr/2020LYSE3048/document DO http://www.theses.fr/2020LYSE3048/document SF ELIB - SuUB Bremen
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