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La figura del planner en el mundo de la publicidad:
Kwak, Jiwon
;
Universitat Autònoma de Barcelona. Facultat de Ciències de la Comunicació
https://ddd.uab.cat/record/127806. , 2014
Link:
https://ddd.uab.cat/record/127806
RT Journal T1
La figura del planner en el mundo de la publicidad
UL https://suche.suub.uni-bremen.de/peid=base-ftuabarcelonapb:oai:ddd.uab.cat:127806&Exemplar=1&LAN=DE A1 Kwak, Jiwon A1 Universitat Autònoma de Barcelona. Facultat de Ciències de la Comunicació YR 2014 K1 Planner K1 Planificador estratègic K1 Publicitat JF https://ddd.uab.cat/record/127806 LK http://dx.doi.org/https://ddd.uab.cat/record/127806 DO https://ddd.uab.cat/record/127806 SF ELIB - SuUB Bremen
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