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Forgotten effects model in the strategic analysis of media:

Gil Lafuente, Anna Maria ; Amiguet-Molina, Luis ; Torres Martínez, Agustín
Reproducció del document publicat a: https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/view/9133.  , 2020
Link: http://hdl.handle.net/2445/175037