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1 Ergebnisse
1
Consumer Engagement as a Communication Strategy to Promote ..:
Orozco-Lara, Jhon
;
Rodríguez-Orejuela, Augusto
;
Contreras Ramirez, German
https://palabraclave.unisabana.edu.co/index.php/palabraclave/article/view/17129/7055. , 2022
Link:
https://palabraclave.unisabana.edu.co/index.php/palabr..
RT Journal T1
Consumer Engagement as a Communication Strategy to Promote Brand Advocacy on Facebook Fan Pages ; Compromiso del consumidor como estrategia de comunicación para fomentar la abogacía de marca en fanpages de Facebook ; Compromisso do consumidor como estratégia de comunicação para fomentar a advocacia de marca em fanpages do Facebook
UL https://suche.suub.uni-bremen.de/peid=base-ftudelasabanaojs:oai:revistas.unisabana.edu.co:article_17129&Exemplar=1&LAN=DE A1 Orozco-Lara, Jhon A1 Rodríguez-Orejuela, Augusto A1 Contreras Ramirez, German PB Universidad de La Sabana YR 2022 K1 Abogacía de marca K1 compromiso del consumidor K1 comunidad virtual de marca K1 consumidor K1 estrategias de comunicación K1 Facebook K1 internet K1 marca K1 redes sociales K1 Brand advocacy K1 consumer engagement K1 virtual brand community K1 consumer K1 communication strategies K1 brand K1 social media K1 Advocacia de marca K1 compromisso do consumidor K1 comunidade virtual de marca K1 estratégias de comunicação K1 redes sociais JF https://palabraclave.unisabana.edu.co/index.php/palabraclave/article/view/17129/7055 LK http://dx.doi.org/https://palabraclave.unisabana.edu.co/index.php/palabraclave/article/view/17129 DO https://palabraclave.unisabana.edu.co/index.php/palabraclave/article/view/17129 SF ELIB - SuUB Bremen
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