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1 Ergebnisse
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Exploring reviews and review sequences on e-commerce platfo..:
Kaushik, K
;
Mishra, R
;
Rana, Nripendra P
.
Kaushik K, Mishra J, Rana NP et al (2018) Exploring reviews and review sequences on e-commerce platform: A study of helpful reviews on Amazon.in. Journal of Retailing and Consumer Services. 45: 21-32.. , 2020
Link:
http://hdl.handle.net/10454/18088
RT Journal T1 <Title>Exploring reviews and review sequences on e-commerce platform: A study of helpful reviews on Amazon.in</Title> UL https://suche.suub.uni-bremen.de/peid=base-ftunivbradford:oai:bradscholars.brad.ac.uk:10454_18088&Exemplar=1&LAN=DE A1 Kaushik, K A1 Mishra, R A1 Rana, Nripendra P A1 Dwivedi, Y.K YR 2020 K1 Amazon K1 Cognitive load K1 Helpful reviews K1 Information overload K1 Message persuasion K1 Sequence reviews JF Kaushik K, Mishra J, Rana NP et al (2018) Exploring reviews and review sequences on e-commerce platform: A study of helpful reviews on Amazon.in. Journal of Retailing and Consumer Services. 45: 21-32. LK http://hdl.handle.net/10454/18088 DO http://hdl.handle.net/10454/18088 SF ELIB - SuUB Bremen
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