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1 Ergebnisse
1
How to Improve Sports Fans' Attitudes Toward the Sponsor Th..:
Dos Santos, Manuel Alonso
;
Alguacil Jiménez, Mario
;
Pérez Campos, Carlos
.
http://hdl.handle.net/20.500.12466/3144. , 2023
Link:
https://hdl.handle.net/20.500.12466/3144
RT Journal T1
How to Improve Sports Fans' Attitudes Toward the Sponsor Through Brand Management? A PLS and QCA Approach
UL https://suche.suub.uni-bremen.de/peid=base-ftunivcvalencia:oai:riucv.ucv.es:20.500.12466_3144&Exemplar=1&LAN=DE A1 Dos Santos, Manuel Alonso A1 Alguacil Jiménez, Mario A1 Pérez Campos, Carlos A1 Velasco Vizcaíno, Franklin YR 2023 K1 Sporting events K1 Sponsorship K1 Branding K1 Sport management K1 Consumer behaviour K1 2411.06 Fisiología del Ejercicio JF http://hdl.handle.net/20.500.12466/3144 LK http://dx.doi.org/https://hdl.handle.net/20.500.12466/3144 DO https://hdl.handle.net/20.500.12466/3144 SF ELIB - SuUB Bremen
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