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La experiencia Nespresso, el marketing sensorial aplicado a..:
González Romo, Zahaira Fabiola
;
Pallarés Segura, Chantal
Miguel Hernández Communication Journal. , 2021
Link:
https://hdl.handle.net/20.500.12328/3040
RT Journal T1
La experiencia Nespresso, el marketing sensorial aplicado al sector del café
UL https://suche.suub.uni-bremen.de/peid=base-ftunivicatalunya:oai:repositori.uic.es:20.500.12328_3040&Exemplar=1&LAN=DE A1 González Romo, Zahaira Fabiola A1 Pallarés Segura, Chantal PB Universidad Miguel Hernandez YR 2021 K1 Experiència K1 Màrqueting sensorial K1 Atenció al client K1 Nespresso K1 Experiencia K1 Marketing sensorial K1 Atención al cliente K1 Experience K1 Sensory marketing K1 Attention to the client K1 316 K1 339 JF Miguel Hernández Communication Journal LK http://dx.doi.org/https://hdl.handle.net/20.500.12328/3040 DO https://hdl.handle.net/20.500.12328/3040 SF ELIB - SuUB Bremen
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