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1 Ergebnisse
1
How do consumers search for and process corporate social re..:
Gider, Denise
;
Hamm, Ulrich
doi:10.22434/IFAMR2018.0062. , 2019
Link:
https://doi.org/10.17170/kobra-20190520486
RT Journal T1
How do consumers search for and process corporate social responsibility information on food companies' websites?
UL https://suche.suub.uni-bremen.de/peid=base-ftunivkassel:oai:oai.bibliothek.uni-kassel.de:123456789_11230&Exemplar=1&LAN=DE A1 Gider, Denise A1 Hamm, Ulrich YR 2019 K1 Corporate social responsibility K1 CSR communication K1 consumer K1 information search behavior K1 think-aloud protocols K1 ddc:630 JF doi:10.22434/IFAMR2018.0062 LK http://dx.doi.org/https://doi.org/10.17170/kobra-20190520486 DO https://doi.org/10.17170/kobra-20190520486 SF ELIB - SuUB Bremen
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