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Study of the implementation of dynamic pricing in a company..:
Rothbarth, Catherine Sudbrack
;
Müller, Marcine
;
Lerman, Laura Visintainer
.
https://periodicos.uninove.br/exacta/article/view/16754/9055. , 2021
Link:
https://periodicos.uninove.br/exacta/article/view/1675
RT Journal T1
Study of the implementation of dynamic pricing in a company with a recurring revenue model through customer segmentation ; Estudo da implementação do pricing dinâmico em uma empresa com modelo de receita recorrente através da segmentação de clientes
UL https://suche.suub.uni-bremen.de/peid=base-ftunivnovejulho:oai:https:__periodicos.uninove.br:article_16754&Exemplar=1&LAN=DE A1 Rothbarth, Catherine Sudbrack A1 Müller, Marcine A1 Lerman, Laura Visintainer A1 Sander, Natália Eloísa PB Universidade Nove de Julho – Uninove YR 2021 K1 Dynamic pricing K1 Strategic planning K1 Customer segmentation K1 Recurring revenue model K1 Engenharia Organizacional K1 Gestão Estratégica e Organizacional K1 Pricing dinâmico K1 Planejamento estratégico K1 Segmentação de clientes K1 Modelo de receita recorrente JF https://periodicos.uninove.br/exacta/article/view/16754/9055 LK http://dx.doi.org/https://periodicos.uninove.br/exacta/article/view/16754 DO https://periodicos.uninove.br/exacta/article/view/16754 SF ELIB - SuUB Bremen
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