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Marketingová komunikace sítě knihkupectví Neoluxor v letech..:
Staňková, Věra
http://hdl.handle.net/20.500.11956/67863. , 2014
Link:
https://hdl.handle.net/20.500.11956/67863
RT Journal T1
Marketingová komunikace sítě knihkupectví Neoluxor v letech 2008-2012 ; Marketing Communication of Neoluxor Bookstores in Years 2008-2012
UL https://suche.suub.uni-bremen.de/peid=base-ftunivpraha:oai:https:__dspace.cuni.cz:20.500.11956_67863&Exemplar=1&LAN=DE A1 Staňková, Věra PB Univerzita Karlova, Fakulta sociálních věd YR 2014 K1 Neoluxor K1 knihkupectví K1 marketingová komunikace K1 komunikační mix K1 kniha K1 knižní trh K1 média K1 Kanzelsberger K1 bookstore K1 marketing communication K1 communication mix K1 book K1 book market K1 media JF http://hdl.handle.net/20.500.11956/67863 LK http://dx.doi.org/https://hdl.handle.net/20.500.11956/67863 DO https://hdl.handle.net/20.500.11956/67863 SF ELIB - SuUB Bremen
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