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La percepción del cliente sobre la co-creación de valor. Ad..:
Cossío Silva, Francisco José
;
Vega Vázquez, Manuela
;
Revilla Camacho, María Ángeles
, 2019
Link:
https://idus.us.es/xmlui/handle//11441/83614
RT Journal T1
La percepción del cliente sobre la co-creación de valor. Adecuación de la escala de Yi y Gong al contexto español ; The customer's perception of value co-creation. The appropiateness of Yi and Gong's scale in the Spanish context
UL https://suche.suub.uni-bremen.de/peid=base-ftunivsevillair:oai:idus.us.es:11441_83614&Exemplar=1&LAN=DE A1 Cossío Silva, Francisco José A1 Vega Vázquez, Manuela A1 Revilla Camacho, María Ángeles PB Escuela Superior de Gestión Comercial y Marketing, ESIC YR 2019 K1 Lógica Dominante del servicio K1 Co-creación de valor K1 Comportamiento del consumidor K1 Fiabilidad K1 Validez LK http://dx.doi.org/https://idus.us.es/xmlui/handle//11441/83614 DO https://idus.us.es/xmlui/handle//11441/83614 SF ELIB - SuUB Bremen
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