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Advertising, rhetoric and society. Storylines in advertisin..:
Millán Barroso, Pedro Javier
https://revistascientificas.us.es/index.php/Comunicacion/article/view/21287/18753. , 2022
Link:
https://revistascientificas.us.es/index.php/Comunicaci..
RT Journal T1
Advertising, rhetoric and society. Storylines in advertising discourse ; Publicidad, Retórica y Sociedad. Perfiles argumentativos del discurso publicitario
UL https://suche.suub.uni-bremen.de/peid=base-ftunivsevillaojs:oai:ojs.revistascientificas.us.es:article_21287&Exemplar=1&LAN=DE A1 Millán Barroso, Pedro Javier PB Universidad de Sevilla YR 2022 K1 Retórica K1 argumentación K1 tópico argumentativo K1 ejemplo K1 etimema K1 discurso publicitario K1 discursos sociales K1 semiótica K1 interdiscursividad K1 intergeneración discursiva K1 sociedad de consumo K1 arquetipo social K1 modelo y antimodelo K1 ética K1 estética K1 verosimilitud K1 Rethoric K1 arguing K1 argumentative topic K1 example K1 enthymem K1 publicitary discourse K1 social discourses K1 semiothics K1 interdiscoursivity K1 discoursive intergeneration K1 consumer society K1 social archetype K1 model and anti-model K1 ethics K1 esthetics K1 verisimilitude JF https://revistascientificas.us.es/index.php/Comunicacion/article/view/21287/18753 LK http://dx.doi.org/https://revistascientificas.us.es/index.php/Comunicacion/article/view/21287 DO https://revistascientificas.us.es/index.php/Comunicacion/article/view/21287 SF ELIB - SuUB Bremen
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