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1 Ergebnisse
1
Determining the Antecedents and Consequences of the Airline..:
Lu, Jin-Long
;
Siao, Pei-Ya
Lu, J.; Siao, P. Determining the Antecedents and Consequences of the Airline Brand Personality. "Journal of Airline and Airport Management", Juny 2019, vol. 9, núm. 1, p. 1-13.. , 2019
Link:
http://hdl.handle.net/2117/175850
RT Journal T1 <Title>Determining the Antecedents and Consequences of the Airline Brand Personality</Title> UL https://suche.suub.uni-bremen.de/peid=base-ftupcatalunyair:oai:upcommons.upc.edu:2117_175850&Exemplar=1&LAN=DE A1 Lu, Jin-Long A1 Siao, Pei-Ya PB OmniaScience YR 2019 K1 Àrees temàtiques de la UPC::Economia i organització d'empreses::Aspectes socials K1 Àrees temàtiques de la UPC::Enginyeria civil::Infraestructures i modelització dels transports::Infraestructures i transport aeri K1 Airlines K1 Consumer behavior K1 Airline management K1 Brand personality K1 Country-of-origin K1 Purchase intentions K1 Línies aèries K1 Consumidors -- Conducta JF Lu, J.; Siao, P. Determining the Antecedents and Consequences of the Airline Brand Personality. "Journal of Airline and Airport Management", Juny 2019, vol. 9, núm. 1, p. 1-13. LK http://hdl.handle.net/2117/175850 DO http://hdl.handle.net/2117/175850 SF ELIB - SuUB Bremen
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