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1 Ergebnisse
1
Analyse sensorischer E-Commerce-Elemente mittels Big-Data-M..:
Hamacher, Kevin
;
Blach, Maike
;
Kozlik, Jan
...
Series: ifid Schriftenreihe: Beiträge zu IT-Management & Digitalisierung. , 2023
Link:
http://hdl.handle.net/10419/278828
RT Journal T1
Analyse sensorischer E-Commerce-Elemente mittels Big-Data-Methoden und Künstlicher Intelligenz: Automatisierung sensorischer Bewertungen von E-Commerce- und Social-Media-Plattformen auf Basis des Online Sensory Marketing Index
UL https://suche.suub.uni-bremen.de/peid=base-ftzbwkiel:oai:econstor.eu:10419_278828&Exemplar=1&LAN=DE A1 Hamacher, Kevin A1 Blach, Maike A1 Kozlik, Jan A1 Muster, Felix A1 Nöllenburg, Pascal-Philipp A1 Ohletz, Jan-Henrik A1 Franken, Gereon A1 Hernes, Dominic A1 Hinterding, Martin A1 Höveler, Patrick A1 Huppertz, Michael A1 Leppkes, Niklas A1 Lopez Rodriguez, Ariana A1 Maucy, Kevin A1 Petrov, Alexsandar A1 Schäfer, Dennis A1 Schneider, Robert A1 Spiegel, Bastian A1 Stecker, Rouven A1 Steinmann, Philipp A1 Tembrink, Christoph A1 Titze-Wolter, Philipp A1 Vishnyakova, Liudmila A1 Zimmermann, Jürgen A1 Buchkremer, Rüdiger A1 FOM Hochschule für Oekonomie & Management, ifid Institut für IT-Management & Digitalisierung PB Essen: MA Akademie Verlags- und Druck-Gesellschaft mbH YR 2023 K1 ddc:650 K1 Big Data K1 Big-Data-Methoden K1 Sensory Marketing K1 E-Commerce K1 E-Commerce-Elemente K1 Sensorische E-Commerce-Elemente K1 OSMI K1 Online Sensory Marketing Index K1 Text Mining K1 TF-IDF K1 BERT K1 BERT-Algorithmus K1 GloVe K1 GloVe-Alorithmus K1 Word2Vec K1 Word2Vec-Algorithmus K1 Scoring K1 Künstliche Intelligenz K1 KI JF Series: ifid Schriftenreihe: Beiträge zu IT-Management & Digitalisierung LK http://hdl.handle.net/10419/278828 DO http://hdl.handle.net/10419/278828 SF ELIB - SuUB Bremen
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