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1 Ergebnisse
1
Data-based Customer-Retention-as-a-Service: Induktive Entwi..:
Kortum, Henrik
;
Rebstadt, Jonas
;
Gravemeier, Laura Sophie
.
Journal: HMD Praxis der Wirtschaftsinformatik. , 2021
Link:
https://hdl.handle.net/10419/287660
RT Journal T1
Data-based Customer-Retention-as-a-Service: Induktive Entwicklung eines datenbasierten Geschäftsmodells auf Basis einer Fallstudie der Automobilbranche ; Data-based Customer-Retention-as-a-Service: Inductive Development of a Data-Based Business Model Based on a Case Study of the Automotive Industry
UL https://suche.suub.uni-bremen.de/peid=base-ftzbwkiel:oai:econstor.eu:10419_287660&Exemplar=1&LAN=DE A1 Kortum, Henrik A1 Rebstadt, Jonas A1 Gravemeier, Laura Sophie A1 Thomas, Oliver PB Wiesbaden: Springer Fachmedien Wiesbaden YR 2021 K1 ddc:000 K1 Kundenbindung K1 Künstliche Intelligenz K1 Datenbasierte Geschäftsmodelle K1 Software as a Service K1 Datenökosystem K1 Customer Retention K1 Artificial Intelligence K1 Data-driven Business Models K1 Data Ecosystem JF Journal: HMD Praxis der Wirtschaftsinformatik LK http://dx.doi.org/https://hdl.handle.net/10419/287660 DO https://hdl.handle.net/10419/287660 SF ELIB - SuUB Bremen
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