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1 Ergebnisse
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Attitudinal and behavioral resistance: A marketing perspect..:
Tinson, Julie
;
Close, Angeline
;
Tuncay Zayer, Linda
.
Journal of Consumer Behaviour. 12 (2013) 6 - p. 436-448 , 2013
Link:
https://doi.org/10.1002/cb.1445
RT Journal T1
Attitudinal and behavioral resistance: A marketing perspective
UL https://suche.suub.uni-bremen.de/peid=cr-10.1002_cb.1445&Exemplar=1&LAN=DE A1 Tinson, Julie A1 Close, Angeline A1 Tuncay Zayer, Linda A1 Nuttall, Peter PB Wiley YR 2013 SN 1472-0817 SN 1479-1838 JF Journal of Consumer Behaviour VO 12 IS 6 SP 436 OP 448 LK http://dx.doi.org/https://doi.org/10.1002/cb.1445 DO https://doi.org/10.1002/cb.1445 SF ELIB - SuUB Bremen
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