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1 Ergebnisse
1
Do parasocial relationships and the quality of communicatio..:
Lee, Minsun
;
Park, Jee‐Sun
Journal of Consumer Behaviour. 21 (2022) 4 - p. 842-854 , 2022
Link:
https://doi.org/10.1002/cb.2043
RT Journal T1 <Title>Do parasocial relationships and the quality of communication with AI shopping chatbots determine middle‐aged women consumers' continuance usage intentions?</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1002_cb.2043&Exemplar=1&LAN=DE A1 Lee, Minsun A1 Park, Jee‐Sun PB Wiley YR 2022 SN 1472-0817 SN 1479-1838 JF Journal of Consumer Behaviour VO 21 IS 4 SP 842 OP 854 LK http://dx.doi.org/https://doi.org/10.1002/cb.2043 DO https://doi.org/10.1002/cb.2043 SF ELIB - SuUB Bremen
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