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1 Ergebnisse
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Bundling or not bundling: Sequential bundling in e‐commerce..:
Pu, Xujin
;
He, Shizhen
;
Han, Guanghua
Managerial and Decision Economics. 44 (2023) 5 - p. 2668-2683 , 2023
Link:
https://doi.org/10.1002/mde.3841
RT Journal T1 <Title>Bundling or not bundling: Sequential bundling in e‐commerce distribution channels</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1002_mde.3841&Exemplar=1&LAN=DE A1 Pu, Xujin A1 He, Shizhen A1 Han, Guanghua PB Wiley YR 2023 SN 0143-6570 SN 1099-1468 JF Managerial and Decision Economics VO 44 IS 5 SP 2668 OP 2683 LK http://dx.doi.org/https://doi.org/10.1002/mde.3841 DO https://doi.org/10.1002/mde.3841 SF ELIB - SuUB Bremen
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