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Unlocking the advantages of differential pricing: A two‐per..:
Cheng, Mingbao
;
Wu, Shuo
;
Zhang, Jingling
.
Managerial and Decision Economics. 45 (2023) 2 - p. 1119-1133 , 2023
Link:
https://doi.org/10.1002/mde.4055
RT Journal T1 <Title>Unlocking the advantages of differential pricing: A two‐period model integrating consumer identifiable information and advertising effort</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1002_mde.4055&Exemplar=1&LAN=DE A1 Cheng, Mingbao A1 Wu, Shuo A1 Zhang, Jingling A1 Yu, Xiuli PB Wiley YR 2023 SN 0143-6570 SN 1099-1468 JF Managerial and Decision Economics VO 45 IS 2 SP 1119 OP 1133 LK http://dx.doi.org/https://doi.org/10.1002/mde.4055 DO https://doi.org/10.1002/mde.4055 SF ELIB - SuUB Bremen
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