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1 Ergebnisse
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The people dimension in modern international marketing: Neg..:
Czinkota, Michael R.
;
Samli, A. Coskun
Thunderbird International Business Review. 52 (2010) 5 - p. 391-401 , 2010
Link:
https://doi.org/10.1002/tie.20363
RT Journal T1 <Title>The people dimension in modern international marketing: Neglected but crucial</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1002_tie.20363&Exemplar=1&LAN=DE A1 Czinkota, Michael R. A1 Samli, A. Coskun PB Wiley YR 2010 SN 1096-4762 SN 1520-6874 JF Thunderbird International Business Review VO 52 IS 5 SP 391 OP 401 LK http://dx.doi.org/https://doi.org/10.1002/tie.20363 DO https://doi.org/10.1002/tie.20363 SF ELIB - SuUB Bremen
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