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Marketing and Advertising: Trends of the Sector:

, In: Advances in Digital Marketing and eCommerce; Springer Proceedings in Business and Economics,
Fondevila-Gascón, Joan-Francesc ; Rom-Rodríguez, Josep ; Polo-López, Marc. - p. 1-8 , 2020
Link: https://doi.org/10.1007/978-3-030-47595-6_1