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The Relationship Between the Innovative Marketing Mix Eleme..:

, In: Digital Economy, Business Analytics, and Big Data Analytics Applications; Studies in Computational Intelligence,
Alshehadeh, Abdul Razzak ; Elrefae, Ghaleb Awad ; Kourtel, Farid.. - p. 415-423 , 2022
Link: https://doi.org/10.1007/978-3-031-05258-3_33