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1 Ergebnisse
1
Brand Origin Research: A Retrospective:
, In:
Key Developments in International Marketing; JIBS Special Collections
,
Samiee, Saeed
- p. 273-295 , 2024
Link:
https://doi.org/10.1007/978-3-031-17366-0_11
RT T1 <cTitle>Key Developments in International Marketing; JIBS Special Collections</cTitle>: T1 <Title>Brand Origin Research: A Retrospective</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1007_978-3-031-17366-0_11&Exemplar=1&LAN=DE A1 Samiee, Saeed PB Springer International Publishing YR 2024 SP 273 OP 295 LK http://dx.doi.org/https://doi.org/10.1007/978-3-031-17366-0_11 DO https://doi.org/10.1007/978-3-031-17366-0_11 SF ELIB - SuUB Bremen
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