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The Role of Visual and Verbal Packaging Design on Consumers..:

, In: AI and Business, and Innovation Research: Understanding the Potential and Risks of AI for Modern Enterprises; Studies in Systems, Decision and Control,
Baidoun, Samir ; Salem, Mohammed - p. 579-588 , 2023
Link: https://doi.org/10.1007/978-3-031-42085-6_50