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Case 13: The Libresse V-Kebaya Controversy in Malaysia:

, In: Marketing Case Studies in Emerging Markets; Springer Business Cases,
Anis, Shafiullah ; French, Juliana Angeline ; Lim, Yee Wen - p. 179-190 , 2024
Link: https://doi.org/10.1007/978-3-031-51689-4_14