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The impact of misrepresentative data patterns on sales fore..:
Geurts, Michael D.
Journal of the Academy of Marketing Science. 16 (1988) 3-4 - p. 88-94 , 1988
Link:
https://doi.org/10.1007/bf02723364
RT Journal T1 <Title>The impact of misrepresentative data patterns on sales forecasting accuracy</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1007_bf02723364&Exemplar=1&LAN=DE A1 Geurts, Michael D. PB Springer Science and Business Media LLC YR 1988 SN 0092-0703 SN 1552-7824 JF Journal of the Academy of Marketing Science VO 16 IS 3-4 SP 88 OP 94 LK http://dx.doi.org/https://doi.org/10.1007/bf02723364 DO https://doi.org/10.1007/bf02723364 SF ELIB - SuUB Bremen
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