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Selling strategies: The effects of suggesting a decision st..:
Wagner, Judy A.
;
Klein, Noreen M.
;
Keith, Janet E.
Journal of the Academy of Marketing Science. 29 (2001) 3 - p. 289-306 , 2001
Link:
https://doi.org/10.1007/bf02890786
RT Journal T1 <Title>Selling strategies: The effects of suggesting a decision structure to novice and expert buyers</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1007_bf02890786&Exemplar=1&LAN=DE A1 Wagner, Judy A. A1 Klein, Noreen M. A1 Keith, Janet E. PB Springer Science and Business Media LLC YR 2001 SN 0092-0703 SN 1552-7824 JF Journal of the Academy of Marketing Science VO 29 IS 3 SP 289 OP 306 LK http://dx.doi.org/https://doi.org/10.1007/bf02890786 DO https://doi.org/10.1007/bf02890786 SF ELIB - SuUB Bremen
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