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1 Ergebnisse
1
Global innovation generation and financial performance in b..:
Sivakumar, K.
;
Roy, Subroto
;
Zhu, JianJun
.
Journal of the Academy of Marketing Science. 39 (2010) 5 - p. 757-776 , 2010
Link:
https://doi.org/10.1007/s11747-010-0229-y
RT Journal T1 <Title>Global innovation generation and financial performance in business-to-business relationships: the case of cross-border alliances in the pharmaceutical industry</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1007_s11747-010-0229-y&Exemplar=1&LAN=DE A1 Sivakumar, K. A1 Roy, Subroto A1 Zhu, JianJun A1 Hanvanich, Sangphet PB Springer Science and Business Media LLC YR 2010 SN 0092-0703 SN 1552-7824 JF Journal of the Academy of Marketing Science VO 39 IS 5 SP 757 OP 776 LK http://dx.doi.org/https://doi.org/10.1007/s11747-010-0229-y DO https://doi.org/10.1007/s11747-010-0229-y SF ELIB - SuUB Bremen
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