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Social media or online shopping websites: Will/how platform..:
Ni, Yue
;
Cheng, Qiqi
Electronic Commerce Research and Applications. 64 (2024) - p. 101358 , 2024
Link:
https://doi.org/10.1016/j.elerap.2024.101358
RT Journal T1 <Title>Social media or online shopping websites: Will/how platforms influence eWOM effectiveness</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1016_j.elerap.2024.101358&Exemplar=1&LAN=DE A1 Ni, Yue A1 Cheng, Qiqi PB Elsevier BV YR 2024 SN 1567-4223 JF Electronic Commerce Research and Applications VO 64 SP 101358 LK http://dx.doi.org/https://doi.org/10.1016/j.elerap.2024.101358 DO https://doi.org/10.1016/j.elerap.2024.101358 SF ELIB - SuUB Bremen
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