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Video platforms' advertising and pricing decisions in the p..:
Liu, Xueyu
;
Mei, Shue
;
Zhong, Weijun
Electronic Commerce Research and Applications. 65 (2024) - p. 101405 , 2024
Link:
https://doi.org/10.1016/j.elerap.2024.101405
RT Journal T1 <Title>Video platforms' advertising and pricing decisions in the presence of derivative videos</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1016_j.elerap.2024.101405&Exemplar=1&LAN=DE A1 Liu, Xueyu A1 Mei, Shue A1 Zhong, Weijun PB Elsevier BV YR 2024 SN 1567-4223 JF Electronic Commerce Research and Applications VO 65 SP 101405 LK http://dx.doi.org/https://doi.org/10.1016/j.elerap.2024.101405 DO https://doi.org/10.1016/j.elerap.2024.101405 SF ELIB - SuUB Bremen
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