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1 Ergebnisse
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Investigating narrative involvement, parasocial interaction..:
Vazquez, Delia
;
Wu, Xiangran
;
Nguyen, Bang
...
International Journal of Information Management. 53 (2020) - p. 102135 , 2020
Link:
https://doi.org/10.1016/j.ijinfomgt.2020.102135
RT Journal T1 <Title>Investigating narrative involvement, parasocial interactions, and impulse buying behaviours within a second screen social commerce context</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1016_j.ijinfomgt.2020.102135&Exemplar=1&LAN=DE A1 Vazquez, Delia A1 Wu, Xiangran A1 Nguyen, Bang A1 Kent, Anthony A1 Gutierrez, Anabel A1 Chen, Tuo PB Elsevier BV YR 2020 SN 0268-4012 JF International Journal of Information Management VO 53 SP 102135 LK http://dx.doi.org/https://doi.org/10.1016/j.ijinfomgt.2020.102135 DO https://doi.org/10.1016/j.ijinfomgt.2020.102135 SF ELIB - SuUB Bremen
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