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1 Ergebnisse
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A contest between users and marketers? The economic value o..:
Du, Qianzhou
;
Kwaramba, Christopher S.
;
Li, Chenwei
..
Information Processing & Management. 60 (2023) 6 - p. 103496 , 2023
Link:
https://doi.org/10.1016/j.ipm.2023.103496
RT Journal T1
A contest between users and marketers? The economic value of social media content for adverse events
UL https://suche.suub.uni-bremen.de/peid=cr-10.1016_j.ipm.2023.103496&Exemplar=1&LAN=DE A1 Du, Qianzhou A1 Kwaramba, Christopher S. A1 Li, Chenwei A1 Wang, G. Alan A1 Nottingham, Quinton PB Elsevier BV YR 2023 SN 0306-4573 JF Information Processing & Management VO 60 IS 6 SP 103496 LK http://dx.doi.org/https://doi.org/10.1016/j.ipm.2023.103496 DO https://doi.org/10.1016/j.ipm.2023.103496 SF ELIB - SuUB Bremen
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