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1 Ergebnisse
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An internalization perspective on subsidiaries' reputation ..:
Buckley, Peter
;
Kandemir, Destan
;
Liu, Steven Y.H.
.
Journal of Business Research. 175 (2024) - p. 114565 , 2024
Link:
https://doi.org/10.1016/j.jbusres.2024.114565
RT Journal T1
An internalization perspective on subsidiaries' reputation and its impact on subsidiaries' marketing advantage: The moderating roles of resources and autonomy
UL https://suche.suub.uni-bremen.de/peid=cr-10.1016_j.jbusres.2024.114565&Exemplar=1&LAN=DE A1 Buckley, Peter A1 Kandemir, Destan A1 Liu, Steven Y.H. A1 Gençtürk, Esra F. PB Elsevier BV YR 2024 SN 0148-2963 JF Journal of Business Research VO 175 SP 114565 LK http://dx.doi.org/https://doi.org/10.1016/j.jbusres.2024.114565 DO https://doi.org/10.1016/j.jbusres.2024.114565 SF ELIB - SuUB Bremen
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