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1 Ergebnisse
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Enhancing Adoption of Sustainable Product Innovations: Addr..:
Nagel, Christian
;
Heidenreich, Sven
;
Schumann, Jan H.
Journal of Business Research. 179 (2024) - p. 114684 , 2024
Link:
https://doi.org/10.1016/j.jbusres.2024.114684
RT Journal T1
Enhancing Adoption of Sustainable Product Innovations: Addressing Reduced Performance with Risk-Reducing Product Modifications
UL https://suche.suub.uni-bremen.de/peid=cr-10.1016_j.jbusres.2024.114684&Exemplar=1&LAN=DE A1 Nagel, Christian A1 Heidenreich, Sven A1 Schumann, Jan H. PB Elsevier BV YR 2024 SN 0148-2963 JF Journal of Business Research VO 179 SP 114684 LK http://dx.doi.org/https://doi.org/10.1016/j.jbusres.2024.114684 DO https://doi.org/10.1016/j.jbusres.2024.114684 SF ELIB - SuUB Bremen
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