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1 Ergebnisse
1
Word-of-Mouth and Consumer Psychology:
, In:
The Cambridge Handbook of Consumer Psychology
,
Lafreniere, Katherine C.
;
Moore, Sarah G.
- p. 472-499 , 2023
Link:
https://doi.org/10.1017/9781009243957.020
RT T1 <cTitle>The Cambridge Handbook of Consumer Psychology</cTitle>: T1 <Title>Word-of-Mouth and Consumer Psychology</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1017_9781009243957.020&Exemplar=1&LAN=DE A1 Lafreniere, Katherine C. A1 Moore, Sarah G. PB Cambridge University Press YR 2023 SP 472 OP 499 LK http://dx.doi.org/https://doi.org/10.1017/9781009243957.020 DO https://doi.org/10.1017/9781009243957.020 SF ELIB - SuUB Bremen
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