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1
The effectiveness of unanticipated persuasive communication:
Allyn, J.
;
Festinger, L.
The Journal of Abnormal and Social Psychology. 62 (1961) 1 - p. 35-40 , 1961
Link:
https://doi.org/10.1037/h0048493
RT Journal T1 <Title>The effectiveness of unanticipated persuasive communications</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1037_h0048493&Exemplar=1&LAN=DE A1 Allyn, J. A1 Festinger, L. PB American Psychological Association (APA) YR 1961 SN 0096-851X JF The Journal of Abnormal and Social Psychology VO 62 IS 1 SP 35 OP 40 LK http://dx.doi.org/https://doi.org/10.1037/h0048493 DO https://doi.org/10.1037/h0048493 SF ELIB - SuUB Bremen
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