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1 Ergebnisse
1
Slipstream marketing:
Sutherland, Max
;
Holden, Stephen
Journal of Brand Management. 4 (1997) 6 - p. 401-406 , 1997
Link:
https://doi.org/10.1057/bm.1997.20
RT Journal T1 <Title>Slipstream marketing</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1057_bm.1997.20&Exemplar=1&LAN=DE A1 Sutherland, Max A1 Holden, Stephen PB Springer Science and Business Media LLC YR 1997 SN 1350-231X SN 1479-1803 JF Journal of Brand Management VO 4 IS 6 SP 401 OP 406 LK http://dx.doi.org/https://doi.org/10.1057/bm.1997.20 DO https://doi.org/10.1057/bm.1997.20 SF ELIB - SuUB Bremen
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