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Branding an industry?:
Bajde, Domen
Journal of Brand Management. 26 (2019) 5 - p. 497-504 , 2019
Link:
https://doi.org/10.1057/s41262-019-00152-y
RT Journal T1 <Title>Branding an industry?</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1057_s41262-019-00152-y&Exemplar=1&LAN=DE A1 Bajde, Domen PB Springer Science and Business Media LLC YR 2019 SN 1350-231X SN 1479-1803 JF Journal of Brand Management VO 26 IS 5 SP 497 OP 504 LK http://dx.doi.org/https://doi.org/10.1057/s41262-019-00152-y DO https://doi.org/10.1057/s41262-019-00152-y SF ELIB - SuUB Bremen
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