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Chapter 6. What makes an advert go viral?: The role of figu..:

, In: Performing Metaphoric Creativity across Modes and Contexts; Figurative Thought and Language,
Pérez-Sobrino, Paula ; Littlemore, Jeannette - p. 119-152 , 2020
Link: https://doi.org/10.1075/ftl.7.06per